Friday, March 20, 2009

Marketing Man Fall Prey to Marketing Gimmicks

Poor Brijesh! Never in his wildest dreams did he think that he would fall into such a trap. Brijesh George John (AGM, Marketing) got carried away by the MGF Hyundai Ad about free service day before yesterday. He promptly called them up and was overwhelmed by their enthusiasm to service his car. When they asked him whether he wanted the full treatment for his car he readily agreed. No point in wasting free service.

That evening Cherian dropped him at the service center so that he could collect his car. The MGF guys presented him a whopping bill of Rs.3500/-. It seems Brijesh hadn't noticed the Conditions Apply Term on the ad. Brijesh had no money with him. Cherian did not wait to see what happened. We know that Brijesh did not turn up for work yesterday. Could he be at the service center washing cars to pay off his debt?

1 comment:

Shiju Alex said...

ha ha .....

Credit cards can save a man in these occasions. ;)

One thing is true. Brijesh is a walking encyclopedia of offers. I strongly suggest that the 'blogmaster' consider a periodic roundup of offers, available with Brijesh & other ipsrians.